Pricing
You are not buying posts. You are buying back the hours of deciding, researching and writing. The week arrives finished, in your voice.
What it replaces
The honest comparison is not against doing nothing. It is against the two things companies actually do instead.
Hire someone
£3,200/ mo
Agency retainer
£2,500/ mo
BlueDial
from £750/ mo
Hire someone
Agency retainer
BlueDial
Plans
Three months to start, then monthly with one month’s notice. Move up or down a plan whenever you like.
Desk
LinkedIn, done properly and done every week. For companies who want to be consistent before they are everywhere.
£750/ month
No setup fee. Three months to start, then one month’s notice.
Book a demoDesk + Newsletter
The full system. The week’s posts, a newsletter drawn from them, and the research behind both.
£1,000/ month
No setup fee. Three months to start, then one month’s notice.
Book a demoExecutive
For companies whose people publish too. The company account and the individuals behind it, each sounding like themselves.
£1,500/ month
No setup fee. Three months to start, then one month’s notice.
Book a demoBespoke systems
More brands, more markets, another language, a channel we have not listed, or a workflow that has to fit the way your team already works. We build those too.
In every plan
We read what you have published and write the voice down, in week one, at no extra cost.
Send anything back with a note. There is no cap and no per-request charge.
Type a thought and get it back as an on-brand post with matching imagery.
Every post, every image and the voice document itself belong to you, during and after.
Feature overview
The whole system at a glance. Keep it, or send it to whoever else needs to see it.
FAQs
Because the fee covers the work, not just the tool. Every week your industry is read, the posts are written, the imagery is made, and your voice is kept current as the business changes. A twenty-pound subscription is a different product. It gives you somewhere to type. The fair comparison is what a freelancer or an agency would charge to deliver the same week, every week.
Week one we read everything you have published and build the voice from it, and you correct it. Week two your content desk fills for the first time and you tell us what is wrong with it. By week six most clients are approving rather than rewriting. That shift is the thing you are paying for.
Send it back with a note, in the content desk, in one line. It rewrites immediately and applies what you said to everything that follows. There is no limit on this and it is not charged for, because a system you have to fight is not worth having.
No. Every image is rendered from a coded template built to your brand, not produced by an image model. That is a deliberate choice: image models cannot spell reliably, and they will put a figure on a graphic that was never in the post. A template renders exactly the characters it is given, every time. The system goes further and refuses to produce an image carrying a number the post itself does not make. Your colours, typefaces and layouts come from your brand book, so what you get is your design rather than a house style with your logo dropped on it.
Which is why BlueDial does not use AI-generated imagery.
You approve everything, always. Publishing can stay in your hands, or we can schedule approved posts for you. Nothing is ever published without your sign-off.
Three months to begin with, then monthly with one month’s notice. The three months are there because the first fortnight goes into building your voice, and the system gets sharper every week after that. Judging it on one month would be judging it at its worst. After that you are never more than a month from leaving, and there is no exit fee. Move up or down a plan at any time.
You do. The posts, the imagery and the voice document itself are yours, both while you are a client and after. If you leave, you take the voice with you.
We will build a content desk for your brand and show you what next week would have looked like. No charge, and no obligation to go further.